We grow apps, not just build them.

Apple Search Ads, App Store Optimization and social campaigns for apps that want more installs at a cost that makes sense. We run close to $100,000 a month in ad budget, for our own apps and for the teams we work with.

  • ~$100Kmonthly ad budget under management
  • 3apps of our own on the App Store
  • Weeklyoptimization and reporting cadence
  • Yoursthe ad accounts, data and creatives stay with you

Three levers. We pull them together.

Paid search, the store page and social traffic feed each other. Running one without the others leaves money on the table, so we plan them as one system.

Apple Search Ads

Campaign structure that keeps brand, category, competitor and discovery traffic apart. Keyword research, exact match build-outs, negatives, and cost-per-acquisition targets set per storefront from your own revenue data.

  • Account audit and restructure
  • Keyword research and weekly search term reviews
  • Bids and CPA goals by country
  • Custom product pages matched to search intent
  • Attribution set up to trials and subscriptions

App Store Optimization

The store page multiplies every other channel. We work on what people search for, what they see first, and what makes them tap Get.

  • Keyword strategy for title, subtitle and keyword field
  • Screenshot and preview video tests
  • Localization for the markets that matter to you
  • Ratings and review strategy
  • Conversion rate tracking by source

Social media

Short creatives built for the first three seconds, run as paid campaigns on Meta, TikTok and Instagram, with an organic calendar that keeps the account alive between launches.

  • Creative concepts and short-form video production
  • Paid campaigns on Meta and TikTok
  • Creative testing with clear winners and losers
  • Organic content calendar
  • Landing the traffic on the right product page

How an engagement runs.

From your App Store link to a running account in a few weeks, with no surprises about who owns what.

  1. Audit

    Send us your App Store link and, if you have one, read access to your ad account. Within a week you get a written audit: what is working, what is leaking, and what we would do first.

  2. Plan with targets

    We agree on the numbers that matter for your app: cost per install, cost per trial, cost per paying user, by country. The plan is written against those, not against impressions.

  3. Launch and iterate weekly

    Campaigns go live in your accounts. Every week we promote what converts, cut what does not, and test one new thing: a keyword set, a creative, a product page.

  4. Report in plain numbers

    A weekly summary and a monthly review call. You see spend, installs, trials and paid conversions by campaign and country, and what we changed and why.

Why a studio, not an agency.

We publish our own apps. Every tactic we recommend was tried on our own money first: the campaign structure, the product page tests, the creatives that stopped a scroll. We know what a bad week in an ad account feels like from the founder's side of the table.

We also keep the group small. The person who audits your account is the person who runs it. There is no handover to a junior team after the sales call.

Good fit: indie developers and studios with a live app, and brands with an app that deserves more installs than it gets.

Before you write to us.

What budget do you need to work with?

Most accounts we manage spend between a few thousand and several tens of thousands of dollars a month. Together they add up to close to $100,000 in monthly budget. If your budget is smaller, the audit will tell you honestly whether paid acquisition is the right next step.

Do we keep ownership of the ad accounts?

Always. Campaigns run in your Apple Search Ads account and your Meta and TikTok accounts. We work as a manager on them. If we part ways, everything stays with you, including the keyword lists and the creatives.

How do you report?

A weekly summary with spend, installs, cost per install, trial starts and paid conversions by campaign and country, plus what we changed and why. A monthly review call to decide the next month's plan.

Do you also do App Store Optimization without ads?

Yes. Many engagements start with ASO only: keyword strategy, metadata, screenshot tests and localization. Paid campaigns multiply what the store page already does, so we often fix the page first.

Send us your App Store link.

You get a written audit within a week, free, whether or not we end up working together.

info@kntappstudio.co